Serving the Voices Blog

Posts Tagged Music Business

A Home for Rebranded Fans

A Home for Rebranded Fans
By: Simeon Lohrmann

With all the fan stereotypes that exist in the music community, have you ever asked yourself what it takes to be a music fan? Maybe a simple appreciation for music suffices. Maybe a music fan is someone who supports musicians by buying CD’s and going to concerts. Is there anything else?

Recently I had the honor of visiting my alma mater, Greenville College (GC), where the initial vision for RYFO was born. My wife Johanna and I made the trip to GC with the intention of establishing a partnership between the school, particularly the Music Business Department, and RYFO. I am happy to report that our expectations were far exceeded. We were truly impressed by the commonality between the passions of the Greenville students, and the mission of RYFO.

The partnership with Greenville will certainly evolve over time, yet as it stands today, the prospects are exciting. We’re currently working to create opportunities for the students to engage in the work of RYFO through internships & short-term missions trips. Additionally, RYFO is positioned to support the hospitality efforts at AgapeFest, a 37 year old Music Festival run by Greenville’s students.

Over the past 10 months the RYFO staff has sought to promote a singular core message, “Become a different brand of fan.” This message serves as an invitation to all Christ followers who love music. If you love Jesus and love music, we believe you are the perfect candidate to help RYFO raise the bar on being a music fan. As we interacted with the Greenville students we were encouraged by their deep passion for music, and their desire to make an impact for Christ within the music community. Greenville proved to be a home for rebranded fans.

[Read more about how RYFO characterizes a Rebranded Fan]

Does your church or school share the same DNA as RYFO? If so, we would love to link arms and work together. You can can invite us out by completing the form at the bottom of this page: SHARE.